Mrs. Polka Dot, located in Little Rock, Arkansas, reached out to me to help refresh their logo. Mrs. Polka Dot's is a locally owned business that specializes in monograming. It was important to the client that the logo feature a monogram, also that the logo be recognizable to their loyal customers. Other key features were the teal color and the slogan "Preppy. Personalized. Perfect.". Below are the first four concepts submitted to narrow down a direction. Each of the four concept designs include a monogram and the slogan. The first option incorporates the original monogram that's in the clients original logo.
After discussing the concepts, we decided to go with the first option that includes the original monogram. I was then asked incorporate "Mrs. Polka Dot" back into the design. Below is the final design! This design will be featured as their new logo as well as a line of stickers.
